Business Intelligence Briefing: Deliver Maximum Value from Your Transactional Applications
 
You are invited to a BI Briefing hosted by Oracle. Hear customers' hands-on experiences of implementing BI into their organisations.

Don't miss this unique opportunity to hear two outstanding real-world examples of how BI can make a rapid and significant difference to business performance.
Featuring Russ Coulter of Experian and Jem Ranson of Praesto Consulting
 
To Register, Click Here
 
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Wednesday, November 17, 2010
09:00 – 13:00

Oracle City Office
Oracle Corporation UK Ltd.,
One South Place
EC2M 2RB London
 
Learn more about the enterprise-wide benefits BI can deliver to your company by attending this Briefing. To register, Click Here.
 
Business Intelligence Briefing - Deliver Maximum Value from Your Transactional Applications

08:30 – 09:00          Registration & Breakfast

09.00 – 09.30          Driving Greater Value from Your Transactional Applications
Jonathan Forshaw, UK Director Business Intelligence, Oracle Corporation
Many businesses today are unable to exploit the information within their transactional systems, and many are unable to produce any insight into their business.
Jonathan will describe the journey that many information-driven organisations are on to truly maximise the value from that data, using it to inform the decision-making process. Jonathan will explain how some organisations have moved from managing their businesses in a transactional world to one where the business is driven by its information.
 
09:30 – 10:10          Delivering Rapid Business Intelligence across Experian
Russ Coulter, Programme Manager, Global BI Solutions, Experian
Experian is the leading global information services company, providing data and analytical tools to clients in more than 90 countries. The company helps businesses to manage credit risk, prevent fraud, target marketing offers and automate decision-making. Russ will show how this information-driven organisation has been able to quickly deliver real value through providing its global enterprise with reliable, fact-based decision-making for its business operations.
 
10:10 – 10:30          Coffee Break
 
10:30 – 11:10          Real-Time Decision-Making at Reckitt-Benckiser, a case study
Jem Ranson, Director and Dave Atherton, Managing Consultant, Praesto Consulting
Reckitt Benckiser is one of the leading Global Fast Moving Consumer Goods companies managing promotional Trade Spend through their CRM and BI systems. Jem Ranson will describe a project undertaken by Praesto Consulting to deliver real time Business Intelligence that enables Reckitt Benckiser’s Sales Managers to forecast, optimise, and tune their Sales Activities to maximise ROI. Praesto have delivered a Business Intelligence system that is tightly coupled to enterprise data sources, empowering Sales Managers to make key decisions in the early planning phase of the sales process using accurate, real time, easy to access data.

11:10 – 11:40         Realising the Vision
Dominic Stewart, Senior Sales Consultant, Oracle Corporation
Dominic will outline the vision of an information-driven organisation, and show a real life example of how decision-making can truly support the business process and deliver greater value. In doing so Dominic will describe an approach that ensures a rapid delivery of business benefit to end-users.
 
11:40 – 12:00         Panel Discussion and Networking

12:00 – 13:00         Lunch
 
To Register, Click Here